This activity involves promoting and selling products or services directly to consumers through various non-retail methods. It encompasses: Direct Mail Campaigns: Sending promotional materials, catalogs, or samples to potential customers via postal services.Telemarketing: Conducting sales or promotional calls to individuals or businesses.Email Marketing: Sending targeted promotional emails to a curated list of recipients.SMS Marketing: Distributing promotional messages via text messages.Door-to- Door Sales: Engaging directly with potential customers at their residences or businesses.Event-Based Marketing: Organizing or participating in events to promote products or services directly to attendees. The primary objective is to establish a direct connection with potential customers, bypassing traditional retail channels, to enhance customer acquisition and retention.All direct marketing activities must adhere to the UAE’s consumer protection and data privacy regulations.Certain direct marketing activities, especially those involving electronic communications, may require prior approval from the NMC.Ensure that all marketing materials are truthful and not deceptive, in line with the UAE’s advertising laws