This activity involves creating, managing, and delivering advertising campaigns through online platforms and digital channels. It includes services such as display advertising, pay- per-click (PPC) campaigns, social media ads, video ads, banner ads, retargeting campaigns, and other forms of digital advertising. The activity also encompasses ad strategy development, campaign optimization, performance tracking, and reporting to maximize reach and engagement. It does not include content creation or media buying unless licensed separately.National Media Council (NMC) is required.